Conner Freeland is an Assistant Vice President of Municipal Sales at O2X Human Performance, where he utilizes his coaching experience, leadership background, and expertise in both tactical and collegiate settings to deliver high-impact programs to municipal organizations. Conner’s focus is on building new relationships, client retention, and ensuring each O2X client receives tailored programs that enhance their performance and support their unique mission. Conner began his career with O2X as an On-Site Specialist and Program Manager, where he pioneered the Integrated Specialist Program at Washington D.C. Fire & EMS. He led a team of multidisciplinary specialists who supported over 2,200 members in the D.C. Fire Department, driving cultural transformation by enhancing physical training for recruits and operational firefighters. His work included developing a comprehensive return-to-work rehabilitation program, strategic facility designs, and fitness assessment tools. Before joining O2X, Conner spent five years as the Head Strength & Conditioning Coach and Assistant Football Coach at the University of Charleston. There, he designed training programs, coached defensive backs and linebackers, recruited student-athletes, and developed new health and wellness procedures for the institution.Conner holds a Master’s in Strategic Leadership from the University of Charleston and a Bachelor’s in Exercise Science from Longwood University. He has also completed internships in both the collegiate and private sectors and holds certifications from NSCA-CSCS and ACSM-EP. Conner lives in Charlotte, NC with his wife, Abby, and enjoys staying active through sports and outdoor activities.